Audience Snapshot (Quarterly)
App + web audience and engagement (GA4, last quarter). Local market figures are from Stats NZ (2023 Census).
67,800 residents and 26,283 occupied homes make the Hibiscus Coast a sizeable and growing local market, up 16.6% since 2018. With 75% homeowners, a median age of 42, and a median household income of $110,500 it suits higher-value local services. Internet access is 95%, so most households are online daily.
11,850
NZ Active Users
People in New Zealand active in the app or on the website.
156,616
Total Views
Total views across the app and website, last quarter.
73%
Engagement Rate
Share of sessions that were engaged. A quality signal, not just volume.
214,615
Ad Impressions
Times ads were shown across the app and website. 543 ad clicks.
Source: GA4 (app + web), Stats NZ (June 2025 release), and ad server. Last updated: Saturday, January 31, 2026.
Where your brand shows up
Locals use the Hibiscus Coast App and website to discover news, events, and local businesses.
Choose how you want to show up and we’ll take care of the rest.